Source description
About the role
Website Ownership and Development Develop, and maintain responsive landing pages and microsites to support lead generation, ABM campaigns, and other marketing initiatives.Translate Figma designs into mobile-optimized, fast-loading, and cross-browser compatible experiences using HTML, SCSS, JavaScript, and Bootstrap 4.Work with existing systems using Django (Python), WordPress (PHP), and MySQL to ensure maintainability and integration with back-end workflows.Manage deployment of web assets and updates through CI/CD tools such as Jenkins and CircleCI, ensuring smooth and timely releases.
CMS & Content Workflow Build and maintain scalable CMS-based digital experiences using WordPress, including plugin customization, modular template development, and backend configuration.Empower marketing and content teams by creating editable templates that reduce reliance on developers and accelerate content publishing.
Performance, SEO, and Analytics Optimize website speed, Core Web Vitals, and minimize page bloat to enhance performance and user experience.Implement monitoring scripts, SEO metadata, and tagging structures to support discoverability and ranking goals.Set up and manage tracking pixels, lead capture forms, and analytics configurations to enable campaign performance measurement and website behavior insights.
Experimentation and CRO Support marketing in running A/B tests and iterative experiments by developing variants of landing pages and lead forms.Build and maintain CRO-focused components such as gated content modules, CTAs, and demo request forms.
Cross-Functional Collaboration Collaborate with marketing, design, and content teams to convert creative direction into high-impact web assets.Leverage tools like Cloudinary for optimized media delivery.
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