Product Manager (Pipeline)

JOB DESCRIPTION: Job Summary Overall responsibilities for the success of all product ranges under Core Diagnostics, which includes product pipeline management and forecast, developing promotional materials and marketing programs, organizing product launch activities, developing training materials and conduct training for sales team & conducting product educational talk, speaker program, training, organizing academic functions to medical professionals. Responsibility for the sales achievement and sales growth in private hospitals by providing solution and technical sales support to ensure customers’ needs are met, to identify opportunities for business within private hospitals while maintaining existing business. The territory mainly included all private hospitals in HK Job Responsibilities Identified market TAM and growth potential / segment for new and existing products Coordinate the development of marketing strategies, plan, advertising and promotion programs and ensure their execution. Analyze market trends and sales potential; issue monthly proposed forecast with suggested action plans to achieve the proposed forecast Maintain contact with key customers to follow up promotion efforts, education, training and keep informed on needs of the customers. Organize 3rd party and Abbott owned sponsor event with key market Association, Society with HCP Conduct marketing activities, conferences, educational talk, speaker program, exhibitions, booth and trade displays as required. Review the performance of existing product sales by territory and customer as appropriate, submit recommendation for change in the marketing plan to remedy the situation. Develop promotional materials and marketing programs in accordance with cycle product promotion. Organize new product launch and all related activities including educational/scientific talk. Speaker programs, product evaluation and training to sales team Identify new marketing opportunities through routine joint visits with field force. Provide technical/academic information and training to assist field force on product promotion and handling competition. Responsible for the sales plan achievement for all Private hospitals in HK, develop growth plan for individual hospital per country plan growth expectation Own and build customer network and relationship with all private hospitals, ensure customer satisfaction and business contract renewal on existing business Requirements: Education and Experience Bachelor Degree in Science and related disciplines At least 3 years product management and marketing experience in healthcare industry and hospital sector Experience in event management is preferred Experience in IVD industry is preferred Good communication and interpersonal skills Fluent speaking of English, Cantonese and Mandarin The base pay for this position is N/A In specific locations, the pay range may vary from the range posted. JOB FAMILY: Product Management DIVISION: CRLB Core Lab LOCATION: Hong Kong > Hong Kong : 20/F, AIA Tower, 183 Electric Road ADDITIONAL LOCATIONS: WORK SHIFT: Standard TRAVEL: Not specified MEDICAL SURVEILLANCE: Not Applicable SIGNIFICANT WORK ACTIVITIES: Not Applicable Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health. The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges. We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce. Follow Us: Facebook LinkedIn YouTube Twitter